Following Up On Book Promotion Sites

Last week’s blog about promotion sites generated few responses and those who did respond weren’t familiar with the sites I listed. However, I did come across something helpful while catching up on the many blogs I subscribe to.

Author and marketing guru David Gaughran posts a lot of helpful and interesting information about marketing that includes ads, Amazon algorithms, and many other things. The day after I posted my blog I came across his piece on the Best Book Promotion Sites, which you can find HERE.

Those who’ve been following my blog for a while know that I’ve already taken part in a BookBub promo back on Dec. 31. In June, I also promoted my books on Bargain Booksy and Book Adrenaline, offering the first book in my series, The Opposite of Dark, at the discounted price of $.99. Results showed a small profit, but nothing significant. Next month, I’m trying the same discount with The Fussy Librarian.

1st in Casey Holland transit mysteries

I’ve chosen not to do three or four promos at a time because I want to track the amount of sales for each event to figure out which are the most financially viable investments. With six books in my Casey Holland series, sales can trickle in for two or three months (longer for BookBub) after an event, which I also want to track.

Meanwhile, a colleague also planned a promotion event in June, offering the first book in her series for free. As with my books, hers are available at sites other than Amazon, however when she asked Amazon to price match the book for free, Amazon declined. That didn’t happen to me back in January, so I’m wondering if this has happened to any of you, or if you’ve heard of this happening to other authors? So far, I’ve had no difficulty asking Amazon to price match books I’ve discounted for $.99 this summer, but who knows what will happen in future?

Author: debrapurdykong

I'm a British Columbia author who's been writing for over 30 years. My volunteer experiences, criminology diploma, and various jobs, inspired me to write mysteries set in BC’s Lower Mainland. Employment as a campus security patrol and communications officer provide the background for my my Casey Holland transit security novels. I'm also a part-time facilitator in Creative Writing Workshops through Port Moody's Recreation program. Feel free to contact me at dpurdykong@gmail.com

12 thoughts on “Following Up On Book Promotion Sites”

  1. I came across David Gaughran’s latest blog about book promotion sites somewhere else too and have been reading it. He has a wealth of information on his blog and in his books about self-publishing. Since my book isn’t out yet, I don’t have experience with anything yet. 😦

    Liked by 1 person

    1. I think you’ll find David a good resource of information. One thing I’ve learned about promoting and marketing, is that you can’t do everything. Many of us try a number of different things, then stick with what works for us, especially when there are time and budget limitations. Good luck!

      Liked by 1 person

  2. Debra, I realise I have so much to learn about book promotion and have winged it for now! Thank you for sharing David’s post and I’m bookmarking this for later … as ever time seems in short supply! Good luck with your various promotions; it takes a lot of organisation and patience.

    Liked by 1 person

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