How Do You Feel About Black Friday?

As many of you know, I do a fair number of discounted book promotion events throughout the year. It’s part of a two-year long experiment to figure out if they’re worthwhile for me, especially since I don’t use Facebook, BookBub, or Amazon ads, as of yet.

As the year draws to a close, it seems logical to step things up before 2022 begins and I turn my attention to other projects. So, starting today, and going for only five days, my second Casey Holland mystery, Deadly Accusations, is on sale for $.99 till Nov. 30. This is another BookFunnel event, however, you can order directly through Amazon, Apple, Barns & Noble, Kobo, and Google Play. For those of you who’d like to use BookFunnel (no signup is required for this event), you can find the link HERE.

The banner created by the organizer calls it a Black Friday sale, which I wasn’t expecting, but as I’ve found over recent days, many authors and publishing services are jumping on the Black Friday bandwagon. My inbox is filled with deals from ProWrite, Reedsy, BookBaby, and several others targeting authors looking for images, writing tools, and other techie apps.

To be honest, I have mixed feelings about the Black Friday label. While it used to be exciting, I think the varnish has worn off, and I’ve never been much of a shopper anyway.

I’m curious, do you take advantage of Black Friday sales, especially when it comes to books, writing tools, or discounted courses, etc.? Do you think Black Friday holds the same appeal as it did a decade ago, or do you think this sale is more important than ever, not only for authors, but for businesses’ survival? If you don’t take part as an author with books to sell, do you fear missing out on great opportunities? For me, that’s a small yes, as I’m only doing one thing this week. I’ve always had trouble with the think big or go home concept. 😊

Deadly Accusations can also be ordered through the links below:

Amazon booklinker: myBook.to/DeadlyAccusations

Kobo: https://www.kobo.com/ca/en/ebook/deadly-accusations-1

Apple books: https://books.apple.com/us/book/deadly-accusations/id1166038139

Barnes & Noble: https://www.barnesandnoble.com/w/deadly-accusations-debra-purdy-kong/1109129841?ean=2940153520209

Google Play: https://play.google.com/store/books/details?id=vyEvEAAAQBAJ

Horrific Weather and Writing Events Reminder

Once again, here in British Columbia we’ve been hit with devastating weather events, only instead of forest fires and extraordinary heat, it’s an atmospheric river resulting in massive flooding. I’m safe and dry where I am, as are most of my friends and colleagues in the interior. A few, however, live in danger zones, and I’m hoping they’re safe.

Sadly, there’ve been deaths from the mudslides that literally swept vehicles off the road. I can’t begin to describe the amount of property damage and lost livestock this week. The entire city of Merritt was evacuated and extensive damage has occurred in Princeton, Abbotsford, and other areas as well. As of Wednesday, our province is in a state of emergency, and travelling out of Metro Vancouver east isn’t happening right now. Gas is running low in some communities, and food shelves are emptying as the trucks can’t get through.

Like last year, although for different reasons, we’re advised not to travel, which suits me fine. I’m on a week’s holiday from babysitting, so I’ve been catching up on editing projects and other things. We’ll see what happens next week.

Meanwhile just a reminder that our Authors in Conversation talk is today, Nov. 18 at 7:00 pm PST. Our topic is strong female lead characters. You can watch it live on the 18th HERE.

Also, the BookFunnel ebook freebies is still going strong, offering free crime fiction, many of them cozies, until Dec. 13. You can find the link HERE

Meanwhile, I hope you are all safe in your respective areas. I know that communities just below the U.S. border are also struggling, and I fear there is more to come.

Fun Events Coming Up!

Last month, I was deciding what, if any, marketing I’d do for the rest of 2021. But I found myself invited to a couple of events and wound up signing up for others. This week’s focus is on two of them.

First up is a BookFunnel promotion offering free crime fiction, many of them cozies, that starts today and runs until Dec. 13. I’m offering the first book in my Casey Holland series, The Opposite of Dark, free this month. There are more than 50+ authors participating and from what I’ve glimpsed, there’s quite a different selection from other promotions I’ve taken part in. BookFunnel asks you to subscribe to their newsletter in order to get the free books but, of course, you’re not obligated to stay subscribed. If interested, check out the link HERE:

From Nov. 12 – Dec. 13

In last week’s blog, I discussed some of the work I’ve had the privilege to read during our local creative writing workshops. I’m thrilled to announce that one of those writers acquired an agent, who found a publisher for her debut novel, A Conspiracy of Mothers. This incredible story is set in the U.S. and in Cape Town, South Africa, just as apartheid is about to end. It is a story of redemption and family dysfunction at a tumultuous, politically charged time in that country. Colleen is from Cape Town and is an exquisite writer. You can find an Amazon link to her book HERE:

To my delight, she’s invited me to take part in a panel discussion on Thursday, Nov. 18 at 7:00 pm, PST. Our topic is strong female leader characters. You’ll be able to watch it live on the 18th at this LINK. I imagine it will be up for a while after that.

October Sale for Crime Fiction Fans!

I’m delighted to be taking part in a sales promotion event this month, featuring suspense and thriller novels.

5th in series

Two ebooks in my Casey Holland mystery series, Knock Knock (#5) and The Blade Man (#6), are on sale for $.99 each. You can find the link to the promo event HERE:

For those of you who enjoy crime fiction with an edge, this is a great opportunity to stock up on your fall and winter reading.

6th in series

Prices vary among the 60+ plus titles available, and I’m finding plenty of intriguing reads to choose from.

If you have any problem with the link, please let me know. Thanks for your support. We all appreciate it!

Celebrating Jacqui Murray’s New Release!

I’m delighted to announce that prehistoric fiction author, Jacqui Murray has just released the second book in her Dawn of Humanity series, Laws of Nature. Jacqui writes about time periods that few authors tackle, and she does it beautifully. Have a look at today’s quick Q & A for insights on the time period Jacqui explores:

  1. What is Lucy’s relationship with animals?

Lucy and her kind considered animals the alpha in their environs. They believed them like themselves—able to plan, make tools, and evaluate circumstances—and treated as respected equals, maybe even superior because of their strength and dominance. Because of this attitude, animals and man thrived together.

  1. Prehistoric fiction sounds boring.

Not at all. I used to call the Man vs. Nature trilogies “prehistoric thrillers” because the stories share many traits found in that genre—flawed super-heroes, death-defying events, a small group entrusted to save the world despite impossible circumstances. If you like thrillers, you’ll like these prehistoric fiction trilogies. The stories aren’t about grunting cavemen who beat their enemies with clubs. It’s about the evolution of what makes us human—culture, art, body adornments, religion, decision-making, problem-solving, and more. The trilogy, Dawn of Humanity, and this story specifically deal with the nascence of those characteristics. Without claws, sharp teeth, and thick skin, we relied on our developing big brains to outsmart enemies. That’s what I focus on.

And, unless you define “boring” as spending most of their daylight searching for food, fighting for their lives, and sleeping, their lives weren’t boring either. Those “needs”—the lowest in Maslow’s Hierarchy of Needs—consumed most of their time but not all. They possessed curious minds (which arguably, Boah’s pre-Homo genus and Ump’s proto-wolf kind lacked), asked questions, wondered why, and made decisions based on thoughtful consideration rather than instinct. Both Lucy’s and Xha’s kinds are hundreds of thousands of years from discovering the beauty of art, music, poetry, and abstract concepts but because their brains were evolving the ability to handle those advanced concepts, I show how some of them might have begun.

Here’s the book’s summary:

In this second of the Dawn of Humanity trilogy, the first trilogy in the Man vs. Nature saga, Lucy and her eclectic group escape the treacherous tribe that has been hunting them and find a safe haven in the famous Wonderwerk caves in South Africa. Though they don’t know it, they will be the oldest known occupation of caves by humans. They don’t have clothing, fire, or weapons, but the caves keep them warm and food is plentiful. But they can’t stay, not with the rest of the tribe enslaved by an enemy. To free them requires not only the prodigious skills of Lucy’s unique group–which includes a proto-wolf and a female raised by the pack–but others who have no reason to assist her and instinct tells Lucy she shouldn’t trust.

Set 1.8 million years ago in Africa, Lucy and her tribe struggle against the harsh reality of a world ruled by nature, where predators stalk them and a violent new species of man threatens to destroy their world. Only by changing can they prevail. If you ever wondered how earliest man survived but couldn’t get through the academic discussions, this book is for you. Prepare to see this violent and beautiful world in a way you never imagined.

A perfect book for fans of Jean Auel and the Gears!

Click Here to see the Book Trailer: https://youtu.be/gbyA9rDSy9k

The book is Available (print or digital) at:Kindle US   Kindle UK   Kindle CA   Kindle AU  Kindle India

Jacqui Murray is the author of the popular prehistoric fiction saga, Man vs. Nature which explores seminal events in man’s evolution one trilogy at a time. She is also the author of the Rowe-Delamagente thrillers and Building a Midshipman , the story of her daughter’s journey from high school to United States Naval Academy. Her non-fiction includes over a hundred books on integrating tech into education, reviews as an Amazon Vine Voice,  a columnist for NEA Today, and a freelance journalist on tech ed topics. Look for her next prehistoric fiction, Natural Selection, Winter 2022.

Connect with her on Social Media:

Amazon Author Page:  https://www.amazon.com/Jacqui-Murray/e/B002E78CQQ/

Blog: https://worddreams.wordpress.com

Instagram: https://www.instagram.com/jacquimurraywriter/

LinkedIn:  http://linkedin.com/in/jacquimurray

Pinterest:  http://pinterest.com/askatechteacher

Twitter:  http://twitter.com/worddreams

Website:  https://jacquimurray.net

New Giveaways and Crime-Writing Award Winners

This month, I’m taking part in another giveaway of mystery and suspense ebooks. For anyone looking to load up on summer reads, this is an opportunity to sample the work of authors you might be unfamiliar with. Please check it out HERE:

Speaking of crime fiction, on May 27th Crime Writers of Canada announced winners of the Excellence in Canadian Crime Writing awards (formerly known as the Arthur Ellis Awards). I’ve been part of this organization for over twenty years and it’s a great one for crime writers. Their link is HERE:

Now for the winners!

Best Crime Novel: The Finder, by Will Ferguson (Simon & Schuster Canada)

Best Crime First Novel: The Transaction, by Guglielmo D’Izza (Guernica Editions)

The Howard Engel Award for Best Crime Novel Set in Canada: Stay Where I Can See You, by Katrina Onstad (HarperCollins)

Best Crime Novella: Never Going Back, by Sam Wiebe (Orca)

Best Crime Short Story: “Cold Wave,” by Marcelle Dubé (from Crime Wave: A Canada West Anthology, edited by Karen L. Abrahamson; Sisters in Crime- Canada West Chapter)

Best French Crime Book (fiction and non-fiction): La mariée de corail, by Roxanne Bouchard (Libre Expression)

Best Juvenile or YA Crime Book (fiction and non-fiction): Red Fox Road, by Frances Greenslade (Puffin Canada)

The Brass Knuckles Award for Best Non-fiction Crime Book:Missing from the Village: The Story of Serial Killer Bruce McArthur, the Search for Justice, and the System That Failed Toronto’s Queer Community, by Justin Ling (McClelland & Stewart)

The Award for Best Unpublished Manuscript: The Future, by Raymond Bazowski

Congratulations to all the winners!!

Darlene Foster’s New Release! Amanda in Malta

It’s a great pleasure to welcome back fellow Canadian author, Darlene Foster, who’s just released her 8th installment in the Amanda Travel Series, Amanda in Malta: The Sleeping Lady. I had the privilege of meeting Darlene in person at a book signing before COVID. We’re hoping to meet again as travel restrictions lift so I can buy a signed copy! For those of you who aren’t familiar with this amazing series, here’s a quick Q & A:

Can you tell us more about Amanda?

Amanda is a twelve-year-old girl from Calgary, Alberta. She is the only child of Evelyn and Don Ross, both accountants. She loves to read, is interested in history and enjoys cooking. Her parents work long hours so she likes trying different recipes for them, especially ones from places she has visited. She is inquisitive and kind and always wants to help people. This gets her in trouble sometimes. She loves animals but has no pets of her own. Once she travelled to visit her Aunt and Uncle in the United Arab Emirates, she was hooked on travel. She never passes up a chance to travel to someplace new. 

Amanda and Leah seem to be very good friends. How did they meet?

Amanda first met Leah when she visited the United Arab Emirates in Amanda in Arabia: The Perfume Flask. Leah lived in the same apartment block as Amanda’s aunt and uncle. The girls got along right from the start even though they are quite different. Leah is English and well-travelled as her father’s job takes them to many countries. After the adventure in the UAE, Leah and her parents invite Amanda to spend a week with them in Spain at their timeshare. She also visits Leah in England and Leah visits Amanda in Alberta. Whenever they get together, they tend to have an adventure or a mystery to solve. Like all friends, they don’t always agree with each other, but they always have each other’s back. 

The Blurb:

 Amanda receives a postcard from her best friend, Leah, and is surprised to learn that she is in Malta with her aunt. Reading between the lines, she senses Leah is in trouble. Desperate to help her, Amanda travels to Malta with her classmate Caleb and his parents.

Amanda is intrigued by this exotic island in the middle of the Mediterranean, full of colourful history, sun-drenched limestone fortresses, stunning beaches and fascinating birds. But…who is killing the protected birds? Who stole a priceless artifact from the museum? And why is Leah acting so strange? She couldn’t possibly be involved in these illegal activities, or could she?

Join Amanda and her friends as they visit ancient temples, an exciting falconry and the enchanting Popeye Village, as they try to get to the bottom of the mystery of the Sleeping Lady.

Be sure to read all the books in this exciting Amanda Travels series!

1. Amanda in Arabia: The Perfume Flask
2. Amanda in Spain: The Girl in the Painting
3. Amanda in England: The Missing Novel
4. Amanda in Alberta: The Writing on the Stone
5. Amanda on the Danube: The Sounds of Music
6. Amanda in New Mexico: Ghosts in the Wind
7. Amanda in Holland: Missing in Action
8. Amanda in Malta: The Sleeping Lady

Excerpt from Amanda in Malta:

 Max gingerly stepped out from behind the shrub. 

“Miss Leah is in trouble. Her aunt is being crazy. The mean men want them to steal something and Miss Leah says no.” He gave his head a shake. “It would be very bad to steal from the museum.” 

Amanda gulped. “What do they want them to steal?” 

“The Sleeping Lady. She is very old and was found in the underground temple called the Hypogeum. She is now in the Museum of Archaeology in Valletta. They want them to steal her and then they can ask for much money to give it back.” 

“You mean they want to kidnap a lady?” Caleb scratched his head. 

“Well—not a real lady. She is a small figure from a long time ago.” 

Amanda took her feet out of the water and started walking around in circles. “Let me get this straight. Some people want Leah and her aunt to steal a precious artifact from the museum, so they can hold it for ransom. Is that right?” She stopped in front of Max and poked his chest. “Who are these people anyway, and why do they think Leah and her aunt would be willing to do something like this?” 

“I-I am just the messenger, Miss Amanda. You need to come and get Miss Leah out of the house. It is dangerous there. Those men have guns.” 

“G-guns?” Amanda paled. 

“Yes. They use them for hunting.” 

“Sounds like we need to get Leah out of there—and fast.”  

The buy links

Amazon Canada here

Amazon UK here 

Amazon US here

Barnes and Noble here

Chapters/Indigo here

Darlene’s Bio:

Darlene Foster grew up on a ranch in Alberta, Canada, where her love of reading inspired her to see the world and write stories about a young girl who travels to interesting places. Over the years she worked in rewarding jobs such as an employment counsellor, ESL teacher, recruiter, and retail manager, writing whenever she had a few spare minutes. She is now retired and has a house in Spain where she writes full time. When not travelling, meeting interesting people, and collecting ideas for her books, she enjoys spending time with her husband and entertaining rescue dogs, Dot and Lia.

Darlene at Popey Village, Malta

Social media links

Facebook https://www.facebook.com/DarleneFosterWriter

Twitter https://twitter.com/supermegawoman

Blog https://darlenefoster.wordpress.com/

Instagram  https://www.instagram.com/darlene6490/

More Free Writing Workshops and an Editing Booster

Last week’s newsletter promotion has resulted in 155 downloads of my first Casey Holland mystery, The Opposite of Dark, so far, which is great. The downside is that there aren’t nearly as many new subscribers. In other words, people check the subscribe box, download the book, then immediately unsubscribe. But free things rule this year, right? If you had a chance to check out free mystery and suspense novels, you can find the link HERE. Clearly, you don’t have to stay subscribed!

Now for another freebie. ProWritingAid is offering four days of workshops on crime fiction from April 19-23. Presenters include Karin Slaughter, Ian Rankin, and Lisa Gardner among authors. If you’re interested in attending, check out the link HERE. You’ll see a registration button on the page.

The beauty about registering is that if the timing doesn’t work for you, you can view them later for up to a seven-day period. I learned a lot from the fantasy workshops I took in February. Although I’ve been writing mysteries a while, there’s always something to learn.

During the fantasy week workshops, ProWritingAid organizers offered a significant discount on their editing program. I signed up for a year because I was hoping to find a way to speed up my editing process. I’ve been trying it on my mystery novella and so far find I’m finding it quite helpful. It’s designed to assist with copyediting needs and does everything from pointing out overused and repetitive words, to grammar glitches, punctuation errors, passive sentences, overlong sentences, and so forth. The program also gives me a summary report that lets me know how strong some areas of my writing are and where I could use some tweaking. The link to the editing program is HERE, but if you hunt around, maybe you can try it for free.

They also offer a ProWritingAid university program, which I haven’t signed up for, but I won’t rule it out in the future.

One Promotion Done, Another Underway

Happy April, everyone! I’ve never been a fan of April Fools Day, so no pranks will be found here.

Today launches the start of a brand new promotion I’m taking part in. In a bid to find more newsletter subscribers, I’ve joined a group of 50 other authors, and all are offering free mystery/suspense ebooks if readers sign up to their newsletter. The promo lasts until May 9th , which provides ample time to find great new reads. I have no idea how this event will go, but if I don’t try I won’t have my answer either. The link to all of the offered ebooks is HERE If the link doesn’t work, please let me know!!

Last week’s series promotion on Freebooksy went well, I think. Of course, when you’re trying something new there’s nothing to compare it to. But I sold a couple of hundred ebooks and wound up ranking #52 in the free Kindle books category and #5 in the women sleuths category. This is a rarity for me. I had just over 2,000 downloads on my featured day, but Amazon and other outlets are keeping The Opposite of Dark free until April 5th, and sales are still trickling in. Perhaps the most important part of this exercise is that I improved my discoverability, which is wonderful.

A year ago, I gave no thought to promoting an entire series, or a newsletter, for that matter. I’m stepping out of my comfort zone and taking some risks. One of the best parts is that I’m learning a lot and by sharing my experiences, I’m hoping it’ll help with your strategizing too.

Series Promo Event is Up and Running!

Marketing guru David Gaughran has long advised authors to offer their first book for free when promoting a series. Given the tough financial circumstances many readers face these days, it sounds like a good idea to me, so I signed up to be featured on a book promo site called FreeBooksy on Saturday, March 27th.

Because things can always go wrong with changing prices, especially since I need to rely on Amazon’s cooperation to make the book free, the changes have already been made and are now in effect until April 5th. I contacted Amazon on Monday and requested a price match. This is the only option that authors with wide distribution have to make their books free for a short time period. The tricky part is that Amazon can always say no. I had to provide links to their competitors’ sites, showing that the book is indeed free elsewhere. Luckily, I corresponded with a really helpful person, who made the book free the same day.

So, I’m giving away Book #1, The Opposite of Dark. Book. #2, Deadly Accusations is now at $.99.. #3 Beneath the Bleak New Moon is $1.99, #4, The Deep End, is $2.99 as is #5, Knock Knock. My latest, The Blade Man is $3.99.

One of the cooler things Amazon does is to provide a link to the entire series so readers can purchase all six books with just one click. Right now, the entire set can be purchased on amazon.com for $10.35 US! You can find the link HERE.

The books are also available at:

Kobo: https://www.kobo.com/ca/en/ebook/the-opposite-of-dark-2

Apple Books: https://books.apple.com/us/book/id1151714413

Barnes & Noble: https://www.barnesandnoble.com/w/opposite-of-dark-debra-purdy-kong/1101958680?ean=2940153393650

The cost of this Freebooksy campaign is $170.00 US, however, with the Canadian exchange I have to pay over $200, so we’ll see what happens. As Gaughran says, a large part of marketing is all about experimenting, trying new things to see what works and what doesn’t. I still need to put more focus on ads, but I’m not quite ready until I have a clearer understanding of how they work. Wish me luck!