After six on-and-off years with this novella, I can hardly believe that launch day is finally here! It feels a little bit surreal at the moment, but as I undertake all the promo that’s required today, I’m sure it’ll get real very fast.
Anyway, A Gold Satin Murder is now available in both ebook and paperback. The print version has a larger font than the full-length books, which is easier on the eyes.
Casey’s new adventure is nothing like anything she’s ever experienced. Here’s the blurb:
Transit cop Casey Holland has never met a bus passenger like the charming artist and exotic dancer, Eduardo. The bus driver Lily has certainly befriended him. But when Eduardo’s charged with murder, Lily’s caught in the middle of his legal trouble. Afraid of losing her job and custody of her son, she begs Casey for help in proving Eduardo’s innocence.
Casey’s search for answers takes her and her best friend Kendal to a troupe of strippers known as Man Cave. While the men are busy peeling off their clothes, Casey’s peeling back layers of secrets and betrayal. Nuttier than her usual adventures, the risk is just as deadly in this seventh installment of the Casey Holland transit mysteries.
Whether you’re self-published or traditionally published, promotion and marketing is your responsibility. This means preparing for a book launch far in advance. For me, the task includes writing blogs, newsletters, and making social media announcements. It also involves updating my website along with other platforms like BookBub and mt Amazon’s Author Central page.
Planning in-person and online events is also part of the process. Book signings, readings, and podcast interviews are the norm these days. For some authors, social media ads are a must, although I won’t use them until I better understand how they work, as they can cost inexperienced authors a lot of money with little results. Then comes the launch date itself, plus post-launch date events such as blog tours and book promotion sites.
To keep track of all this, I prepare a publication checklist, which is now two pages long. I use a template that came from The Creative Academy, as I recall, but a quick google search undoubtedly provides many other sources, if you wish to use one. As many of you already know, book launches take a great deal of effort to gain any attention among the millions of published titles out there.
A Gold Satin Murder which will be launched two weeks from today. I’m very fortunate to have been invited to share a launch/reading evening with a colleague who’s releasing his third mystery. I’m doing a couple of other shared events this fall, which is far more fun than going it alone.
Aside from sending out my newsletter, staying on top of social media and updating my website, I’m also faced with the task of updating the front and back matter in the previous six books. When I first started posting ebooks in 2016, no one seemed too concerned that a work of fiction lacked a list of chapter links, but that’s a thing now. I also need to add a link to book #7 at the back of each book. As marketing gurus also suggest, I should also add a sample chapter of the next installment at the end of each book.
As you can see, there’s still work to be done, but the key is to pace myself and enjoy the process as much as I can. Given that I’ve gone through this before, I feel a little more confident, yet something unexpected can crop up and inevitably there’s something I missed. But I’m also learning not to worry about it as much.
On Monday, I spent three and a half hours poring over the last three chapters of my 7th Casey Holland mystery. It’s one of the many times I’ve gone through this book. I’ve stepped up the final tweaking over the past two weeks because I know I’ll be uploading the book this week to Amazon and other sites. But I’m finding it difficult to let go of this one, and it worries me a little. I might be turning into more of a perfectionist than I want to be. I’ve reached the stage where I’m changing a few words back to what they were before, a sure signal that it’s time to move on.
To be honest, my unwillingness to let this novella go might be because this could well be my last Casey mystery. There are a number of reasons for this, but the primary one is that I’m eager to explore new characters and concepts in different series and genres. It’s tough because I’ve been with Casey for many years and have file folders containing notes for future books. Whether I write another installment will depend on how this one is received.
As some of you know, I’ve been writing an urban fantasy for some time, and the feedback from my critique group will be completed in a few weeks. I’ve also been working on the query letter and synopsis. At 120,000+ words, which still needs paring down, I just don’t see myself self-publishing something that large. Since I’m in no rush to publish, I’d like to venture back into traditional publishing, however we’ll see how it goes. I might think differently a year from now.
Speaking of letter go, about three years ago, I wrote the first draft of another novella mystery. The first two books were published with a small press that has now folded and again, I’m deciding whether to let this series go, or re-read the first draft to see if I should continue on.
Also, several months ago, I began outlining a new paranormal series that incorporates both mystery and fantasy, and I’ve been wondering what to do about that as well. As you can see, this writer’s life could either turn into a productive hot mess or even fizzle away, depending on my decisions.
Happily, with a new grandbaby arriving in a few days and a home reno project about to start, there’s plenty of things to keep me from constantly fretting over writing decisions. I do believe that everything will sort itself out. The goal is to be happy with my choices. It’s just a matter of deciding what fits best with short and long-term goals.
Rather than fill your inbox with multiple blogs, this one’s a catchup on events over the past two weeks. First, the Art on the Vine was great fun and a highly successful fundraiser for the Osteoporosis Society. Although it had rained most of June, the 26th was unusually hot and dry, so I wore a summer dress for the first time this year. Townhip7 Winery will be hosting another event on Aug. 28th and I can’t wait. On July 14th, I’m also sharing a table with Western Sky Books at a local farmer’s market, so that should be enjoyable, too. Farmers markets have generally been good places to sell books for me in the past, although the last time took part was in the summer of 2019.
If you’re looking for more summer reads, I’ve lined up two more BookFunnel events. The first is a newsletter signup that offers free crime fiction ebooks, including my first Casey Holland mystery. This provocative event is is called Mysteries, Suspense, Thrillers. The Unexplained, which is available HERE.
The second event is offering discounted ebooks with no signup required. My second Casey Holland mystery, Deadly Accusations, is part of an event called Murders, Mysteries and the Paranormal, and will be on sale for $.99 all July. You can find the link HERE:
As I’ve mentioned in the past, I’ve been working on my 7th Casey Holland mystery, and I’m thrilled to say it’ll be released on Thursday, September 8th. This novella is a quick read that’s much lighter in tone than the previous books, and it’s a real change from the typical characters Casey encounters. Stay tuned for more info in a couple of weeks, but for now, here’s the cover!
My daughter starts maternity leave at the end of this month, so my babysitting schedule will be less frequent and more spontaneous. Hubby and I have also decided to downsize our house over the next 12 months, but first up are renos to a couple of rooms in our home. My retirement seems to be picking up the pace, at least for now. Maybe it’s a good thing that I’m only publishing shorter works these days 🙂
Before I launch into today’s topics, I want to say that Canadian Independent Bookstore Day last Saturday was a great success for our local store, Western Sky Books. This was their best event ever, and it was heartwarming to see supporters come out in droves. It was great fun to see a number of writers I hadn’t seen in person in more than two years, and one author I hadn’t seen in a decade!
So, here we are in May, one of my favorite months of the year. The weather’s warming slowly although there’s still a fair bit of rain and cloud hovering over BC’s lower mainland these days. Flowers are blooming, albeit slower than last year. Since I was married in mid-May nearly 34 years ago and our family always celebrates Mother’s Day, it’s a special month.
This weekend, I’m offering great deals on most of the titles in my 6-book Casey Holland series this weekend, which ends on May 9th. You can find the link to the entire series with just one click HERE. By clicking on that page, you’ll see that the combined price for all the books is under $10.
I’m also taking part in two BookFunnel events offering free mystery ebooks all month. One is the Leading Ladies of Mystery giveaway featuring female lead characters. The link is HERE.
The other offer focuses on mystery and suspense titles, with either male or female protagonists, which you can find HERE.
So, please take advantage of these opportunities. Summer’s coming and it’s time to load up your devices with new books as you prepare for holidays or at least a little more downtime. Couldn’t we all use some R & R and escapes into great fiction?
It’s been a busy and eventful two weeks on the writing front. About three weeks ago, a colleague recommended a writing competition called Ink and Insights and after checking it out, I decided to enter.
The contest asks for up to 10,000 words, which for me is the first seven chapters of my urban fantasy. This also meant editing those words again and fine tuning every sentence until I was satisfied.
Happily, manuscripts don’t have to be finished for this contest. All entries will receive feedback from judges who are interested in my genre (the organizers match you up with judges, based on genre). The top three placements will earn a trip to the agents round but that won’t be decided for some time. Yes, there’s prize money, but what excites me is that I’ll receive detailed feedback about my plot, setting, characters, and so forth from four knowledge people, for a reasonable fee of $40. This is the early-bird fee for entries submitted by March 31st. My critique group’s been extremely helpful, but they are not fantasy writers, so it’ll be interesting to see what type of feedback I’ll receive. The contest is open until the end of May, and the fee is only another $5, I think, so if you’re interested in submitting your work, check out the link HERE.
The other exciting thing is that I’ve completed the suggested changes by beta readers and my editor for my Casey Holland mystery novella, so I’ve now hired a jacket designer who’s already sent me seven designs to choose from. I worked with this fellow a few years ago and liked his work. Although I also liked my previous designer, they’ve increased their prices and their timeline is usually about six months. So, things are moving ahead. I’ll keep you posted!
Meanwhile, Happy Easter, or Ramadan, or Passover, however you celebrate. Or just enjoy the long weekend 😊
Happy Groundhog Day and Kung Hei Fat Choy (the Cantonese version, I’m told), or Gong Xi Fa Cai (Mandarin) to those who celebrate. The new year officially started yesterday, but celebrations go on for several days. It is now the year of the tiger, which symbolizes strength and courage, among other things.
Normally, we would be going out for a large family dinner, but in these Covid times, small family gatherings are safer, especially for eighteen-month-old Ellie. How is your 2022 going so far? Has it been productive and smooth-going, or a bumpy long haul?
Before Covid, my husband I were lucky enough to spend a few days in Mexico in January 2018 and January 2019. It was a welcome break, although we had no plans to go ever year. Good decision, too, as it turned out. But I do enjoy breaks in late January. By the third week of the month, most of us feel that winter’s become a grind we could live without. My husband, hardly a world traveler, has actually been checking the daily temperature in Puerto Vallarta, which I don’t think helps his longing for warmer weather.
I had a break from my usual routine this past week, as my daughter was on a week’s holiday, so babysitting services weren’t needed. I used the time to finish tasks that had been on hold for several weeks, and to catch up on rest and reading. This week, I’m back babysitting, amazed by the way Ellie’s language and motor skills are progressing, and how she’s now crawling up on the furniture and running at, what for her, is top speed. Yikes!
I’m grateful for the great feedback I received from my beta readers on the Casey novella. Of course, changes are needed, and I’m rethinking the title, but it shouldn’t take too long to make the changes.
Meanwhile, I’ve joined the largest BookFunnel group promotion yet, with over 80 authors offering samples, excerpts, or full books of suspense and thriller mysteries. You can find the link HERE.
First, thanks to those who volunteered to beta read my Casey Holland novella. I truly appreciate your taking the time to read the book and offer comments.
Last week, while I was sitting on the floor with my granddaughter and not really thinking about anything, ideas started popping into my head. Some of the ideas had occurred before but I’d dismissed them as too much work. Something’s now telling me that 2022 is the time to get moving. A couple of the newer ideas occurred after attending an online publishing workshop a few days ago.
One of the earlier ideas I dismissed came from an online course from marketing guru and author, David Gaughran. He advises re-doing covers on older books and sprucing up book blurbs prior to launching a marketing campaign for a new book in the series. I need to do this for the first four books in my series, as the covers were designed by my former publisher. I also have decided to use IngramSpark to make print books available to libraries etc., another idea I’ve put off for a long time.
When I acquired the rights to the cover art back in 2016, I didn’t realize until much later that the resolution was too low to publish on Amazon. Unfortunately, I had a lot on my plate back then, so only ebooks are available.
I’ve been using Draft2Digital for platforms aside from of Amazon, but one of the new ideas (again from the workshop) is to add PublishDrive to the roster, as they apparently have a larger audience in other countries than D2D does. If any of you have experience with PublishDrive or IngramSpark, especially pitfalls to avoid, I’d love to hear them.
Lastly, for those of you who might not have picked up a copy of the third book in my series, Beneath the Bleak New Moon, this book is now on sale until February 8th for $.99. I really enjoyed researching this book, as I learned a lot about street racing, legal and illegal, for my story. The book can be found through the BookFunnel link HERE:
How’s your first week of 2022 going? For me, it’s been busy as I deal with car repairs, a few errands, writing, writing related tasks, and babysitting. People have been talking about this year being a turning point for Covid. I hope it is, but we’re sure not there yet, are we? Someone in our immediately family was briefly exposed to a coworker who tested positive for Covid shortly after that encounter. Right now, we’re all staying inside and taking precautions for three more days. Luckily, I’ve had my booster shot. Crazy times, right?
On the writing front, things are progressing well with both the urban fantasy and the Casey Holland novella. Improvements are made every day, but I find myself asking, why didn’t I see the glitches, awkward phrasing, or wordy sentences before?
The answer is that it’s because I’m usually working on the plot, pacing, continuity, and characters. Line editing is often in the latter stages. While working on grammar, syntax, etc., though, my brain still analyzes the story, so it’s not unusual to catch another minor plot glitch. There are many TV shows and movies where I find glaring potholes, and it’s always disappointing. Some viewers won’t care or don’t notice, but I do.
Promotion and marketing efforts are ramping up once again, and I’ve joined a new group of authors who are offering free ebooks, or excerpts, through BookFunnel. This one features cozies, amateur sleuth, and detective novels. Also, if you haven’t picked it up yet, my first Casey Holland mystery, The Opposite of Dark, is also one of the offered books for free. You can find the link HERE:
This week, I’ve been reflecting on the last ten years of my writing life, and just realized that since originally publishing The Opposite of Dark in 2011, I went on to publish five more books in that series, plus two novellas in another series over a ten-year period. Honestly, I hadn’t given this much thought before now. In hindsight, eight books in ten years was a productive time filled with hard work, as I also had day jobs and looked after my mother’s needs.
I worked on both series much longer than those ten years, and I have no idea what the next decade will bring. I lack the ambition to publish eight more books, but I am greatly interested in taking my writing to the next level. So, we’ll see what happens.
Beyond your new year’s resolutions and short-term goals, do any of you implement long-term goals?