Searching for Beta Readers

Things are moving along at a fast clip (finally) with edits on my 7th Casey Holland mystery, tentatively titled, Man in a Gold Satin Thong. If the title piques your curiosity or makes you smile, then I’m on the right track. Although there’s a murder in this story, this 24,000 word novella explores a lighter aspect of Casey’s security work than in the previous novels.

I’ve been fortunate to find two beta readers, but I’m looking for two more, especially those who are fans of amateur sleuth mysteries. It’s not necessary to be familiar with the series as each book works as a stand alone. Hopefully, the story says enough of Casey’s professional and personal life to not leave new readers confused.

For those of you who are uncertain about the role of a beta reader, it’s basically to read the manuscript to provide an overall impression of the book, and to point out where there might be some confusion, repetition, or a lag in the pace. In other words, it’s not a line by line edit, looking for typos, grammatical glitches, and so forth.

The book will be available in PDF format this week, and I’ll provide a short list of questions to use as a guide, but I’ll certainly welcome all comments. I’m hoping to have feedback back within three weeks, so I can get cracking on the changes. My goal is to publish the book this year, but that will depend on beta readers responses and later, my editor, plus the jacket designer’s schedule.

If you are interested reading the book this month, please email me directly at debra_kong@telus.net

Thank you!

How Do You Feel About Black Friday?

As many of you know, I do a fair number of discounted book promotion events throughout the year. It’s part of a two-year long experiment to figure out if they’re worthwhile for me, especially since I don’t use Facebook, BookBub, or Amazon ads, as of yet.

As the year draws to a close, it seems logical to step things up before 2022 begins and I turn my attention to other projects. So, starting today, and going for only five days, my second Casey Holland mystery, Deadly Accusations, is on sale for $.99 till Nov. 30. This is another BookFunnel event, however, you can order directly through Amazon, Apple, Barns & Noble, Kobo, and Google Play. For those of you who’d like to use BookFunnel (no signup is required for this event), you can find the link HERE.

The banner created by the organizer calls it a Black Friday sale, which I wasn’t expecting, but as I’ve found over recent days, many authors and publishing services are jumping on the Black Friday bandwagon. My inbox is filled with deals from ProWrite, Reedsy, BookBaby, and several others targeting authors looking for images, writing tools, and other techie apps.

To be honest, I have mixed feelings about the Black Friday label. While it used to be exciting, I think the varnish has worn off, and I’ve never been much of a shopper anyway.

I’m curious, do you take advantage of Black Friday sales, especially when it comes to books, writing tools, or discounted courses, etc.? Do you think Black Friday holds the same appeal as it did a decade ago, or do you think this sale is more important than ever, not only for authors, but for businesses’ survival? If you don’t take part as an author with books to sell, do you fear missing out on great opportunities? For me, that’s a small yes, as I’m only doing one thing this week. I’ve always had trouble with the think big or go home concept. 😊

Deadly Accusations can also be ordered through the links below:

Amazon booklinker: myBook.to/DeadlyAccusations

Kobo: https://www.kobo.com/ca/en/ebook/deadly-accusations-1

Apple books: https://books.apple.com/us/book/deadly-accusations/id1166038139

Barnes & Noble: https://www.barnesandnoble.com/w/deadly-accusations-debra-purdy-kong/1109129841?ean=2940153520209

Google Play: https://play.google.com/store/books/details?id=vyEvEAAAQBAJ

Making the Most of Writing Time

Before, I get to today’s post, October’s mystery sales promotion is half over. If you haven’t had a chance, please take a moment to browse through a diverse roster of mysteries and thrillers. The $.99 sale for my books, Knock Knock and The Blade Man ends on the 31st. You can find the link HERE.

I have the entire week off from babysitting fourteen-month-old Ellie. At our Thanksgiving dinner last weekend, she discovered a love of pie, especially with a tiny bit of whipped cream on the side. She literally vibrated with excitement after her mom placed the spoon in her mouth. As you’ll see from the photo, meals are generally happy occasions.

Loves her scrambled eggs and veggies

I find myself with plenty of extra writing time this week. One of my ongoing challenges is to write and edit more efficiently, so I’ve implemented a strategy that’s worked before. First, I gave some thought to the projects I want to work on.

These days, it’s three novels. The urban fantasy is currently under weekly critiquing and my Casey Holland novella is nearly ready for beta readers. After working on notes, character profiles, and an outline, I’ve also started writing the first draft of a paranormal mystery.

Each project is given one hour during the day, give or take. After the first hour of work on a book, I stop for exercise. After the second hour on a different project, I stop for lunch. After lunch, I work on the third, and so far. If I want to work longer I can, or I can switch to marketing tasks.

This strategy works well if I don’t have appointments or other commitments, but because I find it tiring, I use this approach in spurts rather than month after month. I’ve always found that working on the same project all day, even with breaks, doesn’t always bring clarity, focus, or new ideas to the page.

On Monday, I’ll be back with Ellie for the next three days and feeling like I’ve accomplished a lot. 🙂

October Sale for Crime Fiction Fans!

I’m delighted to be taking part in a sales promotion event this month, featuring suspense and thriller novels.

5th in series

Two ebooks in my Casey Holland mystery series, Knock Knock (#5) and The Blade Man (#6), are on sale for $.99 each. You can find the link to the promo event HERE:

For those of you who enjoy crime fiction with an edge, this is a great opportunity to stock up on your fall and winter reading.

6th in series

Prices vary among the 60+ plus titles available, and I’m finding plenty of intriguing reads to choose from.

If you have any problem with the link, please let me know. Thanks for your support. We all appreciate it!

Three Dominant Writing Challenges

Before I get into today’s post, I wanted to let you know that I’ve been on a sales promotion blitz for my Casey Holland mystery series. Until August 28th, all six books can be purchased for under $10 (US) The first one, The Opposite of Dark, is free and the next two are $.99 each. You can see all of the books and sale prices on one page at https://tinyurl.com/myhvfzjp These sale prices are also available on other platforms.

Now, all writers who hope to make a living from their work, or to at least supplement their income, face many challenges. For me, those challenges often boil down to three primary things: time, energy, and skill.

Those who need a day job to pay their bills, are raising kids, or caring for aging parents, are all-too familiar with the time challenge. Over the years, I’ve developed strategies, mainly by preparing for the project(s) I intend to work on that week, and minimizing internet and TV time. I’ve also carved out time by giving up exercise or housework. Not a huge sacrifice really, but there’s a price to be paid regarding exercise, which leads me to my second point. Energy.

Even those of you who’ve carved extra time for writing might discover a lack of energy for a variety of reasons. COVID hasn’t helped, especially with mental health issues, but there are other physical health challenges that I’m finding as I age. For instance, I need to nap more often because my brain becomes foggy after 2:30 p.m. Second, I’m dealing with neck and shoulder pain these days, which has flared up off and on for twenty years. Other writers are enduring health issues that drain them of creative energy or even the inclination to sit in front of the keyboard and start working. Grief, stress, loss of income and/or home, and other uncertainties all contribute, as I’m sure many of you know.

Last but not least, is skill. For newer writers, the question often is, can I do this? Will I ever be good enough to write one publishable story? Is there a better use of my time? For more experienced writers, it’s the inability to find an agent or publisher for their finished novel(s) that results in the same questions. For those who’ve been published, self doubt creeps in with lousy reviews, poor sales, or the sinking feeling that you’re not good enough to keep doing this.

I’ve dealt with all of these issues, and more, over the past four decades, and here are two things that have kept me going. First, I still love writing, editing, publishing, selling, and even some of the marketing stuff.

Second, I don’t constantly berate myself over mistakes and disappointments. At the end of every week, I conclude that I did the best I could with whatever time, energy, and skill I have. I’ve used this mantra for years and it’s helped me come to terms with things. If you think it’ll help you on your creative journey, feel free to use it. You deserve to acknowledge your challenges, and you deserve to give yourself a break. The mountain you’re climbing will always be there, you don’t need to break your back, or your spirit, over it.

The Blade Man Excerpt

This is one of those weird weeks that’s been inundated with appointments, the kind of situations where one appointment suddenly becomes three because more work or information is needed. Time constraints have kept me from coming up with a new topic this week, so I’m sharing a short excerpt of my latest Casey Holland mystery, The Blade Man, which was released in February 2020.

I was thinking about the book last week, because June 15th was the tenth anniversary of an infamous day in Vancouver history, the Stanley Cup riot. For those not of you not familiar with hockey, the Vancouver Canucks were hosting the Boston Bruins in game seven of the Stanley Cup final in 2011. There’d been an electrifying and intense winner-take-all buildup to the game, and, well, the Canucks lost.

Some of the fans didn’t take it well and begin throwing tantrums in the streets. Drunkenness, anger, and disappointment escalated into a violent mob who took to burning cars and looting buildings. People were hurt. It was not our city’s finest moment, but the following day all sorts of people arrived and began cleaning up the glass and debris. No one asked them to. They just did it.

That riot inspired the opening for The Blade Man, but my story takes place in Coquitlam, BC, a municipality east of Vancouver. Here’s an excerpt from the opening of the book:

“Wesley, look out!” Casey Holland ducked behind the bus driver’s seat and glanced over her shoulder. “Everyone down, now!

Casey didn’t know why Wesley bothered with the yelling or the horn. Minutes ago, a mob of teens and young adults had overtaken the road, ignoring his earlier blasts. Why would they listen now?

The Molotov cocktail exploded on the road, rocking the bus slightly. Somewhere outside, a woman screamed. Casey peeked out the window to see a woman running from the flames flaring up just a few feet from the bus. If they had to evacuate, she’d make damn sure that the half dozen passengers who’d decided to stay on board got out of here safely. A decade of security work had taught her to stay calm in tense situations. She’d be deceiving herself if she wasn’t worried, though. A drunken mob was a new experience she’d rather live without.

“That was too damn close!” A middle-aged passenger glared at Casey. “I thought you called the cops.”

“I did.”

“Then where the hell are they? The RCMP detachment’s just two blocks from here.”

“Manpower shortage, most likely. From what I hear there’s trouble at the rally in the park.”

“Then they should have called for reinforcements by now,” the woman grumbled as she opened a window. “It’s too hot in here. Don’t you have air conditioning on this bus?”

Casey admitted it was unusually warm for mid-May. “Sorry, no. This is an older model.”

“Stupid company,” the woman muttered. “This is the last time I’ll ride an MPT bus.”

Casey hoped so. She stood and used her phone to record the broken glass and burning rag on the road. She zeroed in on the five culprits in ball caps, hoodies, and bandana-covered faces who were laughing and high-fiving one another. The stench of gasoline and smoke made her cough. She’d closed all the windows when the trouble started, but she wasn’t going to make anyone close them again in this heat, at least not right away.

. . .

If you’re interested in reading more, you can find the book at these sites:

Amazon universal link: mybook.to/TheBladeMan

Kobo: https://www.kobo.com/ca/en/ebook/the-blade-man

Apple books: https://books.apple.com/us/book/id1495092401

Barnes & Noble : https://www.barnesandnoble.com/w/the-blade-man-debra-purdy-kong/1136038076;jsessionid=586EF327BB32223BF6FBE875896E9649.prodny_store01-atgap14?ean=2940163854387

Google Play: https://play.google.com/store/books/details?id=CpMvEAAAQBAJ

Pondering the Trade Paperback Question

Back in 2015, I parted company with my publisher and got the rights back to my four Casey Holland mysteries and cover art. It was an amicable arrangement and I purchased unsold stock at a really reasonable price. Until COVID, I was selling copies of those four books at various craft fairs, festivals, and other events until COVID.

I ran out of stock on the first book, The Opposite of Dark, so I reformatted the book to match the formatting I did for books five and six. What I didn’t do was create a paperback version on Amazon. Given that my publisher sold few print books through that venue, I never seriously considered this option. In fact, the vast majority of indie authors I know sell few print books on Amazon.

As I suspected, the book cover art that my publisher gave me no longer fits. With my formatting, the font is slightly larger to make the text more readable, but it also adds 40 pages to the book. After discussion with a colleague and some fiddling with my daughter’s help, the cover still won’t fit. It looks like I’ll need to have all four covers reformatted by a professional, which I’m hoping my jacket designer can do.

I haven’t reformatted the other three books yet. I’m down to between 50 and 100 copies of each book, which will last a couple of years or more, depending on how soon craft fairs reopen. Honestly, though, reformatting is a finicky, time-consuming process, especially when I’m busy editing new work and marketing my ebooks. So, now I’m wondering if it’s worth the time and effort to redo the print books now, when I won’t need them for some time and they’re not likely to sell on Amazon. The thing is, I don’t plan to sell at craft fairs indefinitely. I’ve done it for seven or eight years now and, on some levels, I’m ready to wind down that part of my writing life.

I’m curious to know if those of you who are authors consider it essential to have a paperback version of your books available on Amazon and other platforms?

Series Promo Event is Up and Running!

Marketing guru David Gaughran has long advised authors to offer their first book for free when promoting a series. Given the tough financial circumstances many readers face these days, it sounds like a good idea to me, so I signed up to be featured on a book promo site called FreeBooksy on Saturday, March 27th.

Because things can always go wrong with changing prices, especially since I need to rely on Amazon’s cooperation to make the book free, the changes have already been made and are now in effect until April 5th. I contacted Amazon on Monday and requested a price match. This is the only option that authors with wide distribution have to make their books free for a short time period. The tricky part is that Amazon can always say no. I had to provide links to their competitors’ sites, showing that the book is indeed free elsewhere. Luckily, I corresponded with a really helpful person, who made the book free the same day.

So, I’m giving away Book #1, The Opposite of Dark. Book. #2, Deadly Accusations is now at $.99.. #3 Beneath the Bleak New Moon is $1.99, #4, The Deep End, is $2.99 as is #5, Knock Knock. My latest, The Blade Man is $3.99.

One of the cooler things Amazon does is to provide a link to the entire series so readers can purchase all six books with just one click. Right now, the entire set can be purchased on amazon.com for $10.35 US! You can find the link HERE.

The books are also available at:

Kobo: https://www.kobo.com/ca/en/ebook/the-opposite-of-dark-2

Apple Books: https://books.apple.com/us/book/id1151714413

Barnes & Noble: https://www.barnesandnoble.com/w/opposite-of-dark-debra-purdy-kong/1101958680?ean=2940153393650

The cost of this Freebooksy campaign is $170.00 US, however, with the Canadian exchange I have to pay over $200, so we’ll see what happens. As Gaughran says, a large part of marketing is all about experimenting, trying new things to see what works and what doesn’t. I still need to put more focus on ads, but I’m not quite ready until I have a clearer understanding of how they work. Wish me luck!

Finally, a Newsletter

Those who’ve followed my blog for a while know that I was resistant to starting a newsletter. After all, I keep a blog, shouldn’t that be enough? Well, based on what I’ve now learned, the answer is no, for a couple of reasons.

First, any mail list I create is mine. As was pointed out to me by others, Facebook, Twitter, BookBub, WordPress, and LinkedIn etc. could disappear overnight for various reasons and I’d lose all of my contacts and followers. I’ve seen authors be banned on FB and Twitter, lose their ads, or have other things diminish their presence. Whatever happens to social platforms over time, I’ll still have my email list of subscribers.

Secondly, I’ve learned that I am not my readers. The newsletter will therefore be written for people who are interested in my mysteries or who are curious about me as an author. I’ll be focusing on insights about other authors’ mysteries, the writing process, and also sharing excerpts, and book cover reveals.

To that end, if you wish to join my mail list, I’m giving away a free ebook of my first Casey Holland mystery, The Opposite of Dark, for the next couple of months in order to help build my list. You can click on the link HERE, which should take you to my original landing page inviting you to subscribe.

I’ve chosen SendFox as my provider because it doesn’t have a lot of bells and whistles and the current price is just a one-time offer of $49.00. In other words, no monthly fee!. SendFox is fairly new and there might be glitches to sort out, so hopefully it’ll work for you.

What you should see is my original landing page. Once you subscribe, you should receive a welcome page with the link to the free ebook. This will take you to BookFunnel, which is a great service for readers and authors to giveaway their stories, send Advance Review Copies, and do joint promotions with other authors. If you want to learn more, you can find the link HERE.

BookFunnel will then ask you which email address you’d like your book sent to and voila it should work. A couple days after that you’ll receive a follow-up email from me asking if you received your book. If you do sign up, let me know how it goes, so I can work out any glitches.

I plan to send a newsletter at the beginning of each month, so my first one will be in March. If you’re thinking about starting your own newsletter, but aren’t sure where to start, I recommend reading Newsletter Ninja by Tammi Labrecque, which I’ve recommended before. It really helped change my thinking. Now I just have to change my mindset about ads.

The Gritty Part of Editing

I’ve reached the halfway point of editing draft #6 of my urban fantasy. My critique group’s been immensely helpful, as of others. Fellow blogger, Jacqui Murray for instance, recently wrote about getting rid of lazy words like ‘there’ and ‘was’ in her manuscript, which reminded me to tackle this as well.

Using the ‘Find’ icon in Word, I was stunned to discover that was appeared 383 times in 165 pages. From page one, I looked for ways to replace the word or rejig a passive sentence into something stronger. In doing so, I inadvertently cut more words from the manuscript. A huge bonus!

Ridding your manuscript of lazy words is a tedious and time-consuming exercise. It’s the gritty part of editing, but it’s also necessary and in many ways quite satisfying. Draft #6 has been about continuity, cutting, and fleshing out characters’ motives. So far, the process has made the manuscript twenty pages shorter, and I’m hoping to cut much more by the time it’s ready for beta readers and my editor.

Not every writer loves editing but I enjoy it, even though it seems to take forever. I often compare it to a block of marble, slowly chipping away the unnecessary bits to create something meaningful, where everything is exactly where it should be and the work is always worth the effort.

While editing, I usually have either a coffee, glass of water, or tea by my side. In talking with other authors over the years, having a beverage close at hand is practically a must. For me, stopping to sip something not only lets me think about those words on the page, but gives my eyes a quick break from the computer screen.

My family knows I’m a tea lover, so I received the perfect Christmas gift this year. Packets of tea in the shape of books. How cool is that? Part of me doesn’t want to open it and spoil the look, but hey, I still have a lot of editing ahead.