Staying on Top of the Writing Biz

Author CaptionWriters who are as serious about selling their books as they are about writing them know all too well that one’s writing life quickly becomes a business. Aside from arranging events, blog tours, social media shout-outs, and so on, there’s the actually selling of books and record keeping that accompanies it, or at least it should.

If you’re traditionally published, your publisher will track your sales, but if you’re self-published, well, that’s on you. Keeping track of income and expenses is an important part of the writing biz. Here in Canada, Canada Revenue Agency (CRA) wants to know about every dollar you earn from writing and every dollar you declare as an expense.

Since I’m not an accountant and therefore unqualified to give technical advice, I’m offering only two general tips that come from twenty-five years of selling my books through gift shops, bookstores, craft fairs, and writers’ events.

The first is stay on top of your bookkeeping. If you’re self-publishing multiple titles and selling at numerous events, then it’s important to know which title sold where and for how much. Bookkeeping tasks can mount up fast, especially during the Christmas season, so I find it best to record my sales on a spreadsheet right after every event.

It’s also important to note any expenses you wish to declare for each event. There are a number of online accounting packages like QuickBooks to help you out, but if you only have a couple of titles and know how to use Excel then that will at least keep you from frantically rummaging through shoeboxes of mangled receipts every April.

Here’s where my second piece of advice comes in, and this is probably stating the obvious, but if you’re selling books through your own website and accepting different forms of payment from different countries with different taxation requirements, then consider hiring an accountant. The same advice applies even if you’re not, but are having trouble figuring out what is a legitimate expense and what isn’t.

I’m lucky to have three accountants in my family, but if I didn’t I’d definitely hire one. It might seem pricey, but a professional can help you set up an efficient recordkeeping system and possibly save you thousands of dollars over the long haul.

Even if you have only one book out, it’s still a good idea to keep track of how many copies you sold, when, where, and for how much. These stats alone will help you figure out which events are viable, and if your books are appealing to the right demographic. Trust me, demographics vary from community to community.

When it comes to the business of selling books, there’s a lot to think. Do you need a GST number? Should you form an incorporated business? If those questions make your head spin, I totally get it. If you’re procrastinating with overflowing shoeboxes on a shelf somewhere, you know who to call.

Book Launch Memories

Speaking at Golden Ears, Oct 21, 2014This week, I had the pleasure of attending a book launch for a colleague who’s about to have her first children’s book published. It’s been a long haul for her, and I wanted to get my hot-off-the-press copy. Her name, by the way, is Eileen Holland and her book is Sophie Trophy (I hope to have her guest blog in the near future!). It’s a delightful story for the 8 to 10 age group.

Her event Monday night was held in the same room where I launched my second novel back in 2008. Seeing Eileen’s happiness and exuberance brought back great memories of other book launches I’ve attended and hosted, and I have to say there’ve been a few of them. Looking back, I’ve attended launches at arts centers, community halls, libraries, bookstores, a pub, a restaurant, a church, and of course, there’s been a few Facebook online launches.

My first launch back in 1995 is still one of my favorites, not just because this was my first published book but because it was a house party for friends, families, and writing colleagues. We served a lot of food and wine that night, I sold books, and everyone had a good time. Best of all, I didn’t have to worry about being out of the room by a certain time or cleaning up early. Honestly, if I hold another one, I might just do it again, which brings me to my second point. Will I ever do another launch? Even though, I’ll be bringing out book number ten over the next few months, it’s not a question I can answer right now.

While I didn’t hold a physical launch for my latest Casey Holland mystery, Knock Knock, I did the usual launch-day announcements. It was the third week of November and I was in over my head with weekend craft fairs, the day job, and my publisher’s launch of one of my novellas a week after that.

While it’s still gratifying to see a new book in print, I’m not overly excited to be the center of attention again. The speech preparation, venue rental, RSVPs, and catering issues have always caused this introvert a fair bit of anxiety. Still, maybe another house party is the answer. We’ll see. The Blade Man is coming either later this year or early next…I’ll let you know when.

Those Glitches in My Writing Career

Cartoon of Girl WritingI love my writing life. It’s given me great satisfaction over the years and a little bit of income, so I can’t complain. But there are days when things don’t go quite as smoothly as planned, especially on the domestic front.

Sometimes I’m a battle with my kitchen. I can’t tell you how many times the chili I’ve made winds up burned at the bottom of the pot because I was too engrossed in editing to remember to stir it. On occasion, I’ve forgotten to take something out of the freezer for thawing. I also tend to stick to the same ten recipes because I don’t want to take the time to search for new ones. Now that I’m on a leave of absence from the day job, I have been trying new dishes, though.

My nineteen-and-a-half-year-old cat likes to be near me when he’s not sleeping, which is a lot. Whenever I’m at the computer, he plunks himself in my lap and proceeds to drool over my hand and the keyboard. I keep a box of tissues nearby. There’s no point in yelling at him. He’s mostly deaf and lifelong habits are hard for him to break, so I gently put him down on the floor off he goes to find another place to sleep.

The cat is not the only daily interruption. I’ve always kept an open door policy for my family when writing (the kids are grown and don’t live at home anymore), but sometimes interruptions occur while I’m trying to sort out a difficult plotting problem. I’ve been known to give hubby a blank stare when he asks what’s for dinner, not because I don’t know the answer (although sometimes I don’t) but because I’m trying to pull my thoughts out of whatever scene I was working through.

My husband (an accountant) earns a lot more money from his job than I do from writing. When he does my taxes every year, I get a lot of chuckling about my “cute” bookkeeping system and an annoying amount of snickering about my income. But overall, these are minor glitches.

The larger ones include the occasional lousy book review, agents who take years to fail to sell my book, publishers who either dropped me or folded, and tiny royalty checks.

Still, these things are part of every writer’s life. You know as well as I do that every job and career choice has them. But for me, the pros outweigh the cons and glitches notwithstanding, I can’t wait to see what happens next.

 

A Writer’s Strength

thinking-writing[1]I recently came across an interesting article in Entrepreneur entitled “12 Things Mentally Strong People Do That No One Else Does”. What struck me most about this piece is that you could substitute the word ‘people’ for ‘writers’ and it would be just as apt, if not more so.

For writers who plan to be in the biz for the long haul, I’d say those 12 ‘things’ are essential to survival and success, however you define that word. You can find the article HERE, but I want to share the five tips that stood out for me most:

.           Mentally strong people learn to say no

.           They overcome their inner critic

.           They delay gratification

.           They don’t blame others

.           They respect, and even like, their competitors

Two others, expressing gratitude and creating my own definition of success, are things I’ve already been doing a while. The one I’m working on these days is exposing myself to pain, which extends beyond my writing life.

If I can do better at the ones I’m stumbling over, perhaps the desire and stamina to write, publish, market and sell books for another twenty+ years will stay with me as well.